Crowning the best brands on Twitter.
Twitter — Best Of Tweets
Campaign
The brief
Create a visual identity system for Twitter's “Best of Tweets” seasonal awards campaigns.
Twitter’s Global Business Marketing team reached out to Haus to drive the visual and editorial identity for Best Of Tweets, a seasonal initiative that recognizes the best brands and brand campaigns on Twitter. We worked closely with Twitter to elevate and differentiate the program, while aligning the look, feel and tone with their new vibrant brand refresh—ultimately creating a campaign worthy of Internet Royalty.
Best Of Tweets 2021
Twitter’s Global Business Marketing team reached out to Haus to drive the visual and editorial identity for Best Of Tweets, a seasonal initiative that recognizes the best brands and brand campaigns on Twitter. We worked closely with Twitter to elevate and differentiate the program, while aligning the look, feel and tone with their new vibrant brand refresh—ultimately creating a campaign worthy of Internet Royalty.
Brand Bowl LVI
Twitter’s Global Business Marketing team reached out to Haus to drive the visual and editorial identity for Best Of Tweets, a seasonal initiative that recognizes the best brands and brand campaigns on Twitter. We worked closely with Twitter to elevate and differentiate the program, while aligning the look, feel and tone with their new vibrant brand refresh—ultimately creating a campaign worthy of Internet Royalty.
Brand Bracket
Twitter’s Global Business Marketing team reached out to Haus to drive the visual and editorial identity for Best Of Tweets, a seasonal initiative that recognizes the best brands and brand campaigns on Twitter. We worked closely with Twitter to elevate and differentiate the program, while aligning the look, feel and tone with their new vibrant brand refresh—ultimately creating a campaign worthy of Internet Royalty.
Credits
My Role — Creative Director
Creative Direction
Art Direction
Identity Design
Content Strategy
Storyboarding
Team Members
Joshua Cheng — Designer
Matt Benkert — Designer
Rezo Gamreklidze — Designer
Irene Acosta — Designer
Luiz Henrique — Animator
Adam Hook — Copywriter
Tiff Chen — Producer
Selected work